Evan Rachel Wood Employs the Bisexuality PR Strategy

She didn’t invent it, that was Angelina Jolie. And she didn’t base a career on it, that was Tila Tequila. But Evan Rachel Wood has made good use of the bisexuality strategy to gain a bit of media attention. The following remarks in an interview with Esquire were all it took to land her a mention in damn near every publication in the country:

She says she’s feeling free and genuinely happy these days. “I’m up for anything. Meet a nice guy, meet a nice girl…”

This is the third such hint in the conversation, after that androgyny comment and saying she’d “marry” her Mildred Pierce costar Kate Winslet if she could.

You date women?

“Yes,” she says proudly, as if she was waiting to be asked.

Since the interview was published, Wood’s bisexuality has been splashed across headlines, with titillating slants like, “bisexual and dominates” or “up for girl-on-girl.” Are we really so repressed as a culture that this passes for news? The reality is that most twenty-three-year-old girls are bisexual. Boys too. It’s an age of experimentation. Let’s just embrace that and move on.

Publish date: April 19, 2011 https://dev.adweek.com/digital/evan-rachel-wood-employees-the-bisexuality-pr-strategy/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT