Facebook Live Is the Exclusive Streaming Platform for Backstage LIVE! at the #Emmys

Most-buzzed about nominees include Game of Thrones, Atlanta, Godless

Backstage LIVE! at the #Emmys will share action from multiple cameras tekinturkdogan/iStock
Headshot of David Cohen

Facebook and Instagram will set up shop backstage at the Microsoft Theater in Los Angeles Monday, Sept. 17, for the 70th Primetime Emmy Awards.

Backstage LIVE! at the #Emmys will stream exclusively via Facebook Live on the Emmys/Television Academy Facebook page and Emmys.com, sharing action from multiple cameras, including:

  • The Lindt Chocolate Lounge, where talent will enjoy Lindor Chocolate Truffles before taking their turns on stage.
  • The Thank You Cam, providing the first look at winners “fresh off the stage.”
  • Trophy Cam, following winners as they pick up their statuettes before heading into the press room.
  • Interview Cam, where host Marc Istook will share comments and question from fans with winners.

Fans can opt to set a reminder to tune into Backstage LIVE! at the #Emmys, and all content will be available for immediate replay and repeat viewing on the pages of the Emmys/Television Academy and NBC, along with videos, photos and Stories.

Other behind-the-scenes content will be available on Instagram, where the @TelevisionAcad account will feature exclusive Stories, feed and IGTV content from backstage, including winners and presenters.

Facebook also shared data on some of its most-buzzed about nominees:

Outstanding drama series:

  1. Game of Thrones
  2. This Is Us
  3. Stranger Things

Outstanding comedy series:

  1. Atlanta
  2. Barry
  3. Black-ish

Outstanding limited series:

  1. Godless
  2. Genius: Picasso
  3. American Crime Story: The Assassination of Gianni Versace

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
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