Facebook’s Suicide-Prevention Tools Now Available Globally

The suicide-prevention tools Facebook began introducing last year are now available worldwide.

The suicide-prevention tools Facebook began introducing last year are now available worldwide.

The tools allow users to report posts from friends and loved ones that raise red flags about potential suicidal thoughts, as well as giving users a way to seek help if they are the ones in trouble.

Facebook global head of safety Antigone Davis and researcher Jennifer Guadagno announced the rollout in a Facebook Safety post (also embedded below):

Today we’re updating the resources we offer to people around the world who may be experiencing self-injury or suicidal thoughts, as well as the support we offer to their concerned friends and family members.

Developed in collaboration with mental health organizations and with input from people who have personal experience with self-injury and suicide, these tools first launched in the U.S. with the help of Forefront, Lifeline and Save.org.

Today, we are rolling them out around the world in collaboration with local partners and in all languages Facebook is available in.

Now, with the help of these new tools, if someone posts something on Facebook that makes you concerned about their well-being, you can reach out to them directly—and you also can also report the post to us. We have teams working around the world, 24/7, who review reports that come in. They prioritize the most serious reports like self-injury.

And, as of today, the resources we send to the person who posted something concerning will include an expanded set of options. People can now choose to reach out to a friend, contact a helpline or see tips.

If you or someone you know is in crisis, it is important to call local emergency services right away. You can also visit our Help Center for information about how to support yourself or a friend: https://www.facebook.com/help/594991777257121/.

Guadagno told The New York Times:

Given that Facebook is the place you’re connected to friends and family, it seemed like a natural fit.

And product manager Vanessa Callison-Burch told the newspaper:

People really want to help, but often they just don’t know what to say, what to do or how to help their friends.

Readers: What do you think of Facebook’s suicide-prevention efforts?

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.