With Treasure Isle’s growth having finally leveled off, this week was clear for Family Feud to take the top of our list of fastest growing Facebook games by daily active users. The popular trivia game gained some 331,282 new DAU over the week, according to AppData, although that figure is likely a bit inflated by the newest monthly active users.
One trend to note this week is that quite a few of the top 20 have relatively low DAU, mostly as a result of being newer. Older games, by and large, just aren’t growing — and that statement includes some of the games you can see below like MindJolt Games and YoVille, both of which are declining long-term.
Here’s the full list:
|10.||Kingdoms of Camelot||561,454||+67,998||+13.78|
|20.||Bike Mania 4 Micro Office||42,598||+36,012||+546.80|
Of course, DAU is mostly useful as a long-term signal, taking on the most meaning once growth is fairly predictable. What you’re seeing on this week’s list are a lot of games just bringing in users for the first time, so relatively few are worth looking at through the DAU lens.
But there are a few. My Tribe is an interesting game; it’s among a new class of deeper games that try to draw in players for longer, more intense sessions. The game took a while to start getting traction, but now it’s doing quite well. Kingdoms of Camelot falls in the same general category and, impressively, just passed half a million DAU.
Down at number 13 we have Treasure Isle, the new Zynga game that we mentioned above. At this point, Isle’s new MAU growth has slowed down enough that its DAU will probably drop slightly over the next couple weeks. At the moment, it appears that 25 percent of its players come back on a daily basis; that number should probably be a couple percentage points lower, leaving Isle’s DAU under seven million.
Toward the end of the list, we find Games at number 19. What’s interesting here is that Games, a portal app of several hundred lower-case games, has actually shed roughly 300,000 MAU over the course of this month. But its DAU recently started rising, apparently the result of some new, interesting additions to the catalog.