Twitter UK Presents #Flock, A Tweet-Powered Cuckoo Clock

Here’s a cool new project that demonstrates that when things happen on Twitter, they can power things happening in the real world.

Produced by the talented team at BERG design consultancy and powered by BERG Cloud, #Flock is a cuckoo clock powered entirely by tweets.

If your Twitter account receives a tweet, a retweet, or a new follower, one of #Flock’s unique birds will give you a charming real world head’s up.

Buzz kill alert: apparently the company is giving away its hand-built creation only to companies and people that “push the creative boundaries.” That means mostly advertisers and Twitter hot-shots, leaving none for we proletariat.

Check out how the project works, below:

Publish date: April 22, 2013 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT