Fox and Jam3 Brought Snapchat AR Filters to 2019 Comic-Con International: San Diego

The network’s Sunday-night lineup of shows is represented

Prepping the mural - Credit by Fox/Jam3
Headshot of David Cohen

Fox teamed up with digital production firm Jam3 to create Snapchat augmented reality filters for 2019 Comic-Con International: San Diego this week.

A mural featuring shows in Fox’s Sunday-night lineup—The Simpsons, Bob’s Burgers, Bless the Harts and Family Guy—was painted, and Snapchat users can scan Snapcodes on the mural to activate filters.


 

 

 

 

Fox/Jam3


 

 

 

 

Fox/Jam3

Fox/Jam3

Fox and Jam3 also teamed up on a ferris wheel with Snapchat’s iconic ghost inside each gondola, and it unlocks the Animation Domination AR Riding Experience.

Fox/Jam3

Fox/Jam3


david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
Publish date: July 18, 2019 https://dev.adweek.com/digital/fox-and-jam3-brought-snapchat-ar-filters-to-2019-comic-con-international-san-diego/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT