QR code has slowly crept into our daily routines without any fair warning, which may not be the most catastrophic concept in our world, but it sure has people questioning the reason for QR. For those of us who understand its existence, we are always trying to find new and clever ways to incorporte QR into our social marketing campaigns and daily routines. Todd Ogasawara discussed the use of QR for making presentations to a group, which is a great way to catch the group’s attention. For those of you who run political campaigns, QR codes can also benefit your candidate.
- QR Code on Political Literature – QR codes can be a great way to spread further information about your candidate, when you don’t want to place too much text on political literature. Every word on a piece of political literature is chosen for a reason and sometimes the more information placed on a piece, may lose the reader’s focus, which is what you don’t want. Place a QR code on political literature to let the reader know that he or she can learn more about the candidate by scanning the QR code.
- Business Cards with a QR Code – Not a lot of information can be placed on a business card, but a business card with a QR code can solve the problem. Keep your basic business card information on the front and place a QR code in the back to get the most out of your money.
- Create a QR Code Initiative– If you have enough followers, creating a QR code initiative would be a fun thing for your supporters. For example, your YouTube campaign is ready to launch, and you want to find an exciting way to promote it to your supporters. Generate a QR code for the YouTube link and post it on your Facebook wall with some sort of message. Your followers will be curious about the QR code and find your YouTube website from their scan.
The above three examples should get your mind rolling on how to use QR codes to promote your political candidate. Understanding how a piece of technology works will help you become more creative with it. Think outside the box for your political candidate for QR codes, and you’ll impress your boss and his supporters.
CJ Arlotta covers the world of social gaming for development firms as well as the average consumer. Currently, he is accumulating more knowledge of the international gaming market to follow and understand what global developers may need to compete with already striving markets. Check out CJ Media Solutions for more.