Infographic: Facebook ad term glossary

Transitioning into becoming a Facebook advertiser can be a little overwhelming.

If your background isn’t in marketing, terms like CPC, Conversion Specs, Lookalike Audiences and Offsite Pixel could be confusing. Facebook marketing expert Jon Loomer recently posted an infographic breaking down these terms for the novice marketer.

Click below if you’d like to learn more (or if you just need a refresher).


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