MGH Practice Targeting Fans Of the Undead

Baltimore-based MGH has launched a new division targeting zombies and zombie enthusiasts and will work with those companies developing products and services associated with the emerging zombie market.

“We’re interested in working with other clients that have an interest in zombies,” Laura Crovo, SVP and PR director at MGH told us.

To learn more about the MGH Zombie Marketing Division, click here.

Is this a leftover April Fools joke?

Actually, MGH just has a new client and Crovo says they thought this would be a cool way to let people know. But you were scared about the zombies, right?

MGH will be working with Run for Your Lives, a 5K obstacle course race where participants will be avoiding zombies to make it to the end. The race takes place October 22 in Darlington, MD.

“I hope no actual zombies do come here and ask for help,” Corvo said.

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Publish date: April 8, 2011 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT