Mobile Media: Keep It Simple

Jamie Lendino of our sister blog MobileContentToday writes about the mobile media panel he moderated at Mediabistro Circus yesterday, where simplicity emerged as a key point.

The panelists said among other things that for cell phone media, it’s best to keep things simple, and to leverage as many cross-platform promotional tactics as possible.

Click here to read the full post.

Publish date: May 22, 2008 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT