Name That Pizza Hut Position

What would you call the Pizza Hut employee who is in charge of all Twitter-related initiatives for the restaurant chain? If you have a better idea than chief creative tweeter or social twitterfly (and that’s not setting the bar very high), tweet it directly to @pizzahut with the hashtag #PizzaHutTitle, and you can win free pizza for one year.

How did this come about? UNC-Chapel Hill student Alexa Robinson joined the company as a “twintern” for the summer to manage the Twitter account, and she was offered the full-time gig, TechCrunch reported.

The yet-to-be-named position involves delivering Pizza Hut news in 140 characters or less, as well as monitoring the social-network site for complaints and engaging consumers. David Cohen is editor of Adweek's Social Pro Daily.
Publish date: October 21, 2009 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT