New Adam Sandler Movie Goes With Facebook Theme

While The Social Network may have been a fictionalized history of Facebook, other movies are trying to capitalize on the social network's popularity including an upcoming Adam Sandler movie.

While The Social Network may have been a fictionalized history of Facebook, other movies are trying to capitalize on the social network’s popularity including an upcoming Adam Sandler movie.

As Ryan Spoon pointed out to us yesterday afternoon, Just Go With It, integrates Facebook into the entire movie trailer, including a mention of the movie’s Facebook Page. While I’m sure a hot girl plus Adam Sandler, plus some social network references can sell tickets for a movie, I’m not sure how big of a role, if any, Facebook plays within the film itself.

It’s definitely an interesting use of Facebook. Check out the complete trailer below.



Publish date: January 24, 2011 https://dev.adweek.com/digital/new-adam-sandler-movie-goes-with-facebook-theme/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT
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