Nook and B&N eReader Software Come to Best Buy

Barnes & Noble and Best Buy announced a partnership today through which the retailer will begin selling B&N’s Nook eReaders on April 18th. Best Buy will have special in-store Nook booths (see our yawner above) like Barnes & Noble stores, only they will be staffed by those chipper blue-shirt waring xmas carolers from the Best Buy TV commercials. Nook will also be available online at bestbuy.com.

Additionally, Best Buy will package select PCs, netbooks, tablets, smartphones and laptops with Barnes & Noble’s eReader software, dubbing B&N Best Buy’s ” preferred eBookstore solution.”

You can bet, however, there is one bunch of PCs, laptops and tablets that won’t feature B&N’s software: the ones in the special Apple mini-stores withing some Best Buys where the iPad is also available.



Publish date: April 12, 2010 https://dev.adweek.com/digital/nook-and-bn-ereader-software-come-to-best-buy/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT
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