Gay-Focused Gets New York Times Treatment

It’s a rare thing to find a content niche on the Internet that is not already saturated with competition. Let alone one that has remained so for a dozen years.

Launched way back in 1999, Los Angeles-based is still the only website seriously focused on the intersection of sports and gay issues. Today, it gets a glowing write-up in the New York Times.

The site is run by former Long Beach Press-Telegram sports editor Jim Buzinski and ex-Disney development executive Cyd Zeigler, both openly gay. The best endorsement of in today’s interview piece is delivered by one-time NFL running back Dave Kopay, who came out via a 1977 autobiography:

“Thousands and thousands of young athletes probably turn to it,” Kopay said of Outsports. “They probably live vicariously through it. They know they’re not alone. They know they’re not isolated.”

Buzinski and Zeigler say they are amazed to still be waiting to report on the first major professional team sports athlete to be out of the closet. It’s more likely, they told reporter John Branch during his December L.A. visit, that this will finally happen when an openly gay high school or college star makes it to the pro ranks.

@hollywoodspin Richard Horgan is co-editor of Fishbowl.
Publish date: April 7, 2011 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT