Facebook Page Admins Can Set Expiration Dates for Videos

Facebook has expanded its expiring posts feature for pages to videos.

Facebook has expanded its expiring posts feature for pages to videos.

Reader Vipin Nayar, senior digital marketing analysts for IPIX Solutions, shared the screenshots below with SocialTimes, and he pointed out that Facebook’s Help Center entry had been updated to reflect the change.

The social network offered the following instructions for setting expiration dates for videos on pages:

  • Add a video at the top of your page’s Timeline.
  • Click the arrow next to publish and select schedule post.
  • Click schedule expiration date to turn on video expiration.
  • Choose the date and time you want the video to expire.
  • If you want to delete the post when it expires, click to check the box next to delete the post. Permanently remove the post and its insights at the scheduled time.
  • To schedule an expiration date for a video that’s already published to your page, hover over the post on your page’s timeline, click the arrow in the top-right corner and select schedule expiration.
  • When your video expires, it won’t be visible on your page or anywhere else it was shared on Facebook. To see a video after it expires, click publishing tools at the top of your page, then click expired posts.
  • Keep in mind that if you choose to delete the video when it expires, the post will be permanently removed from your page, your page’s activity log and insights and anywhere else it was shared on Facebook.

Page administrators: What do you think?

SchedulePost ExpiringPosts

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david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.