Penguin eBook Sales Doubled In 2011

Publishing company Penguin released its 2011 earnings today, reporting that the sales reached almost $1.7 million, up 1%  from 2010.  In addition, the publisher reported that profits were up 8% from the previous year, reaching $179 million.

According to Penguin, eBook revenues doubled in the U.S. in 2011 with titles like The Help increasing its eBook sales by 5x from 2010 to 2011. In addition, last year Penguin authors Nora Roberts and Charlaine Harris each sold more than a million eBooks. The press release has more: “Our eBooks sold well across a wide range of genres and subjects, from romance and thrillers to literary fiction and serious nonfiction. The reach of eBooks has expanded; we recently sold our first eBook in Antarctica.”

Penguin Group (USA) CEO David Shanks stated: “Our eBook sales doubled, we expanded our digital publishing programs, and we won a Pulitzer Prize for the second year in a row. We had more bestsellers than we’ve ever had in a single year.”

Publish date: February 27, 2012 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT