Pinterest opened an office in Sydney, marking its third location in the Asia-Pacific region, joining Singapore, which opened in July, and Tokyo, which was established in 2013.
Pinterest said the office will serve Pinners, creators and businesses in Australia and New Zealand, adding that Pinners in those two countries save almost 4 million ideas per day.
Newly appointed country manager Carin Lee-Skelton will lead the Sydney office. She has managed sales organizations in the U.K. over the past four years.
Pinterest said the Asia-Pacific region is one of its fastest-growing, with a 50% jump in monthly active users from June 2018 through June 2019.
Lee-Skelton said in a blog post, “I’m excited to work closely with businesses of all sizes in Australia and New Zealand to help them reach their audiences on Pinterest. People go on Pinterest to try new things like outfit ideas, recipes, beauty looks, dream trips and even home remodels. As people come to Pinterest full of intent, businesses have a unique opportunity to inspire them to bring their ideas to life.”
And global head of sales Jon Kaplan added, “Over the past year, we’ve been meeting growing advertiser demand by scaling our teams where we’ve launched ads, such as in Australia and New Zealand, as well as expanding our ads business into new markets. With Carin’s proven industry knowledge and years of experience driving results for brands on Pinterest, we’re looking forward to further developing the opportunities for businesses in Australia and New Zealand with a local team under her leadership.”