Are You Socially Savvy Or A Digital Dinosaur? [INFOGRAPHIC]

Everybody is fluent in social media nowadays.


Well, maybe. Certainly many people, brands and businesses are making full use of tools such as Twitter and Facebook to maximise audience engagement, driving traffic to their website to generate leads and sales.

Conversely, others are still using these platforms as nothing more than broadcasting mouthpieces, or, worse, making the kinds of social faux pas that leave the rest of us collectively shaking our heads while wondering exactly how something like that was allowed to happen.

Where do you fit on the social evolutionary scale? What about your business? Check the infographic below for some strong examples of good and bad use of social media, and then ask yourself: are you still a digital dinosaur?

(Source: MSLGROUP. Social media image via Shutterstock.)

Publish date: April 18, 2013 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT