Spin the Agencies of Record


  • Stuntman PR will be the agency of record for Mexicue, a brand that started as a New York City food truck but will soon become a national chain thanks to investment from Ruby Tuesday’s founder Sandy Beall. Red-hot Mexican and down home barbeque sound like a more natural pair than peanut butter and jelly, but is Mexicue the greatest taco truck in New York? We’d like to see that debate go down in Sunset Park…

  • Okabashi picked Atlanta-based Brandware PR as its AOR. The Georgia super casual footwear brand’s “closed loop” recycling program allows customers’ worn out flip flops and sandals to quite literally become their next pair. Can Crocs do that?
  • Chicago’s JSH&A will be AOR for Dremel and Rotozip, makers of drills, sanders and assorted “hand held rotary tools”. If only our landlord allowed for home improvements…
  • Event planning trade pub Bizbash signed with Fox Greenberg PRwhich will be its first agency of record. FGPR will be tasked with ensuring that the mag remains “the leader in all things event-related” because, contrary to popular belief, great parties don’t throw themselves.

@PatrickCoffee patrick.coffee@adweek.com Patrick Coffee is a senior editor for Adweek.