Storify Launches iPad App To Bring Storytelling To Your Fingertips

Storify, the popular drag-and-drop storytelling tool, is coming to an iPad near you in the form of a brand new, free app, the company announced today. The iPad application makes Storify available on mobile devices for the first time.

“Users have asked for it for a long time,” Jeff Elder, Storify’s marketing director, told me via email. “This is a storytelling app, letting you create content on the iPad as never before.”

Just like the Storify website, the app lets users curate content from Twitter, YouTube, Facebook, Instagram, and other social media sites. There are two main differences: Users can tweet directly from the app and it is also touch-enabled, allowing content to be moved with just the touch of a finger.

“Whether you’re at a conference or at home, you can mix social streams to create simple, beautiful stories to share and remember the moments in life that matter,” Xavier Damman, Storify co-founder and CEO, said in a press release. “You now have storytelling at your fingertips.”

Screenshots and a YouTube video show that in terms of design, the iPad app is laid out a bit differently from the website. The various elements users pick social media content from are still on the righthand side of the screen, but they scroll down vertically instead of staying grouped at the top of the page.

Hours before the news was made public, Damman dropped some hints to his Twitter followers with a series of tweets. Many used the hashtag #Feb22. “This will be our biggest announcement since releasing @Storify to the public 10 months ago,” read one.

Another said, “There will be a before and after February 22nd.”

Rumors swirled around the twitterverse, with many suggesting the big news was that the company had been bought out. Craig Kanalley, NBC News’ social media editor, created a Storify with some of the best predictions.

Storify for iPad is available for download now at the iTunes App Store.

Will you be downloading the Storify app? Let us know your first impressions of the app on Twitter or in the comments section below!

Publish date: February 22, 2012 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT