The social network said in a blog post that more than 2.7 billion people access Facebook every month, connecting with over 7 million advertisers, adding, “That kind of scale creates new opportunities and complexity around these connections, and we take our responsibility to keep Facebook a place that’s good for people and businesses alike seriously. Part of that is doing more to make sure advertisers know about the steps we’ve taken and the changes we’ll continue to make. That’s why we’ve launched a space for advertisers to find answers to their questions about our tools, policies and processes from the people who actually work on them.”
Good Questions, Real Answers debuted with sections on privacy and data, Facebook’s ad principles, how the company values privacy and data, an introduction to the safety team and how the social network builds greater measurement.
Facebook concluded in its blog post, “We sourced these questions through our own research and conversations with advertisers about how we handle data, measure ad performance and make Facebook a safer place for businesses and their customers to connect. But it doesn’t stop here: As we continue to hear from advertisers, we’ll add more questions to make sure advertisers keep getting the answers they need.”