The Five Basic Types of PR Tweets

Sister blog PRNewser took a humorous look at the way tweets in the public-relations field tend to trend into five distinct types.

The five most popular types of PR tweets, as described by Joe Ciarallo:

• The “I’m hanging out or speaking with an important person/people” tweet, or the attempt by the Twitter user to brag about how connected he or she is.

• The “complaining” tweet, which is pretty self-explanatory.

• The “non-disclosure” tweet, which plugs a new product, service, or campaign, but fails to disclose that their client is behind whatever is being plugged.

• The “overly excited” tweet, which, again, is pretty self-explanatory.

• The “cat fight” tweet, or an attempt by the tweeter to lure a high profile tweeter to respond to their Tweet or blog post, therefore exposing them to all of his or her followers.


david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
Publish date: October 6, 2009 https://dev.adweek.com/digital/the-five-basic-types-of-pr-tweets/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT
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