Joy Robins is leaving Quartz as global chief revenue officer to join The Washington Post as its new CRO. She replaces Jed Hartman, who abruptly exited the company in October last year.
Robins will oversee advertising at the publisher, including WP BrandStudio, video, audio and programmatic. Her first day will be March 11.
“Joy will play a critical role in the continued expansion of all sales initiatives with a focus on driving top-line revenue, amplifying the messages of clients and creating premium experiences for our readers around the world,” said Fred Ryan, publisher and CEO of The Washington Post, in a prepared statement.
Robins spent over five years at Quartz, where she is credited with growing the company by triple digits and serving in senior-level positions that also included svp, global revenue and strategy and vp of advertising and strategy.
Before Quartz, she was senior director at NBC News Digital and vp of digital advertising at BBC Worldwide.
“I can’t imagine a better or more important time to begin working for such a hallowed institution, and I could not be more excited to come aboard,” Robins said in a prepared statement.
Robins fills a position that Kate Davey, vice president of revenue strategy, has occupied in the interim after Hartman’s announced exit from the company. The Washington Post declined to comment at the time on why he left, after he spent four years at the company which saw extraordinary revenue growth.