The Webby Awards Teams Up With Vote.org on Voter Registration Drive

The winners will give their customary short speeches during an internet celebration May 19

The 24th annual Webby Awards ceremony was originally scheduled for May 11 in New York Webby Awards

The Webby Awards is teaming up with Vote.org to turn its public voting process into a digital voter registration rally with the aim of drawing 5 million participants.

The 24th annual Webby Awards ceremony was originally scheduled for May 11 in New York, but it was canceled because of the ongoing coronavirus pandemic.

Under the new schedule, the voting period for the Webby Awards begins Tuesday, April 28, when nominees will be announced on the Webby Awards website.

When people make their choices for the Webby Awards, they will also have the opportunity to confirm their voter registration status.

Voting will continue until winners are announced and, with the absence of a live event, a special internet celebration will be held May 19.

The Webby Awards executive director Claire Graves said, “The global impact of Covid-19 has exposed the importance of competent leadership at every level of government to ensure the health and safety of its citizens. It’s become clearer than ever before that voting matters. That’s why we’re so excited to work with Vote.org to do our part to help make voter turnout in the 2020 election the biggest in U.S. history.”

Vote.org CEO Andrea Hailey added, “We are thrilled to be partnering with the Webby Awards to encourage millions of people to check their registration status. There has never been a more important time for voters to have access to digital tools that empower them to participate in our democracy from their home. With Covid-19, we see election rules and access to voting changing every day. It is critical to ensure that every eligible voter in America can have their voice heard this November.”


david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
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