Over the past couple weeks, many Facebook page administrators who use third party publishing solutions have noticed a downside to using the tools: The hiding of some of their stories.
We first received a note about this happening on one of Facebook’s own pages: Facebook Marketing Solutions (found here).
Mari Smith then noticed the problem as well and published the issue to her own Facebook page (pictured below). We reached out to Facebook to find if this was a bug, but the company told us that this was part of the “aggregation of app stories” which as been around for a while. Anybody using a third party solution to publish out stories should take note.
The only thing you can do in order to avoid this is to manually publish the story to your page. While it’s not the end of the world for page administrators, it definitely decreases the value of many third party tools which are developed to make it easier to manage an entire page.
Over the past week we have seen a decreased volume of story aggregation, but if this remains a common occurrence, manual publishing (something we always recommend) will be even more important.
Readers, please share with us what you’ve observed on the site. And are you planning to switch to manual publishing?