Twitter Adds Official Follow Buttons To “Who To Follow” Box

A slight but significant tweak to Twitter has added Follow buttons beneath each suggested account in your “Who To Follow” box.

Now you can follow recommended people right from your Twitter profile page, with the official Twitter Follow button.

Here are a few examples of what the new “Who To Follow” box looks like:

Here’s what it used to look like, in 2012:

And more recently:

The implications of the change? Probably nil. But we’ll keep an eye on it to monitor any additional aesthetic changes.

Publish date: June 20, 2013 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT