WHO Rolls Out Interactive Health Alert Experience on Messenger From Facebook

Its similar initiative on WhatsApp has reached over 12 million people

Health Alert will provide accurate and timely information about the coronavirus pandemic World Health Organization/Messenger From Facebook

The World Health Organization teamed up with customer experience management platform Sprinklr to roll out its interactive Health Alert experience on Messenger From Facebook.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.