John Sateja Leaves Post as Executive VP, Consumer Reports

John Sateja, executive vice president for Consumer Reports—responsible for overseeing all publishing and publishing-related products, including Consumer Reports magazine, ConsumerReports.org, all mobile products and books—is departing from one of the world’s most prominent publishing organizations.

His departure follows more than a decade of leading the Consumer Reports brand through some of its most successful years in publishing, including expansion of one of the largest, paid circulation magazines into a thriving subscription-driven website, as well as paid mobile products, including Consumer Reports Mobile Shopper, Consumer Reports iPad app, Consumerist Tipster, Consumer Reports Appliances, Consumer Reports Babies & Kids, Consumer Reports Washers & Dryers, Consumer Reports Safety News & Recalls, CR Text Alerts, among others.

“I am leaving Consumer Reports after 11 successful years managing content creation and leading very significant revenue and subscription growth for its product portfolio, including the growth of the largest paid-subscription site of its kind on the Internet—ConsumerReports.org,” says Sateja, who served for many years on the editorial advisory board for Publishing Executive magazine, and delivered the 2006 keynote address for the Publishing Business Conference & Expo and served as the 2009 conference chair. “I have a great track record at a great organization, but it is time for me to move on. I am continuing to teach in the MBA program at Fordham University, and I am exploring new opportunities for me in the media industry,” he adds.

Sateja has been known in the industry for his strategic leadership, and as many publishing companies began to try to reinvent their business models following the economic recession and the (almost) end of an era of low-ball subscription prices to boost rate bases, Consumer Reports became a cornerstone model for how to build a prosperous, non-advertising-dependent, paid consumer product.

“John helped build and led a team that made ConsumerReports.org the industry’s leading and model subscription Web site,” says a Consumer Reports (CR) spokesperson. “His contributions at CR were many, and we expect he’ll continue to bring innovation to the publishing industry.”


Publish date: September 15, 2011 https://dev.adweek.com/media/john-sateja-leaves-post-executive-vp-consumer-reports/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT
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