LSC Communications Buys Privately-Held Creel in Blockbuster Publication, Commercial Printing Deal

In a blockbuster deal announced today within the publication and commercial printing sectors, Chicago-based LSC Communications has entered into a definitive agreement to acquire Creel Printing, a privately-owned offset and digital printing company headquartered in Las Vegas. Creel’s capabilities include full-color heatset and coldset web and sheetfed offset printing, regionally distributed variable digital production, wide-format printing and integrated digital solutions.

Creel has approximately 700 employees operating out of six facilities across the country, and is ranked among the Top 10 largest publication and the Top 50 commercial printers. Creel was ranked No. 35 on the 2016 Printing Impressions 400, reporting most recent fiscal year sales of $130.1 million, a 4% increase over its prior year. At the time, it broke its annual sales down as 25% catalogs, 25% digital, 15% publications, 10% direct mail, 10% commercial and 5% newspapers. These product mix percentages likely have changed, however, due to some of Creel’s internal moves and M&A deals that are mentioned further below.

Click here for the complete 2016 Printing Impressions 400, which annually lists the largest printers in the U.S. and Canada ranked by annual sales and is widely considered to be the most comprehensive resource throughout the commercial printing industry.

From a competitive standpoint, based on the PI 400 list, Quad/Graphics reported $748.48 million in publication printing revenues, out of its $4.678 billion in total annual sales. Publisher’s Press, of Shepherdsville, Ky., indicated $183.36 in segment sales. Likewise, Montreal-based TC Transcontinental reported $178.83 million in publication printing sales, with $1.625 billion in total revenues. And Trend Offset, of Los Alamitos, Calif., came in at $155 million in segment sales, out of its $310 million total. Finally, Hunt Valley, Md.-based Sheridan Press, which was acquired by Brainerd, Minn.-based CJK Group in April , indicated segment sales of $139.52 million.

The catalog printing space, based on the PI 400 and not counting LSC, was dominated by Quad/Graphics at $748.48 million and Menomonee Falls, Wisc.-based Arandell at $100.53 in catalog revenues. Creel reported $32.53 million in catalog business.

So, as indicated by these self-reported breakdowns, the North American publication and catalog printing segments continue to consolidate, which ultimately should give some more pricing power to the remaining entities when it comes to negotiations with existing clients and prospects .

According to a prepared statement from Thomas J. Quinlan III, chairman and CEO of LSC Communications, the acquisition of Creel “will expand the capabilities of LSC’s offset and digital production platform and bring enhanced technologies to support our clients’ evolving needs, specifically in the magazine media and retail marketing industries. With one of the most advanced digital platforms in the U.S., plus a strong West Coast presence, Creel is an excellent fit for LSC,” he adds.

Allan G. Creel, CEO of Creel, shares the same enthusiasm, based on the same press release: “The alignment with LSC will create tremendous value for both companies, our employees and our loyal customers. I personally am incredibly excited about the future of Creel and LSC,” he says.

Prior to being acquired, Creel had been busy on the acquisition front in its own right. In a deal that closed in December 2015, Creel purchased New Jersey-based GlobalSoft Digital Solutions, a major player in the retail, medical and financial spaces led by Chris Petro. GlobalSoft also has an operation in France, which gave Creel and entree in the European market.

Creel’s Digital Div. largely comprises another acquisition, Digital Lizard, which came online in 2011. Last year the division made a $5.2 million investment in HP Indigo gear, including six new HP Indigo 7900 digital presses, as well as update kits for its eight other HP Indigo 7800s. More recently, Creel served as the global beta site for a seven-color, 30˝-wide HP Indigo 50000 duplex digital web printing press at its Las Vegas facility to produce high-quality catalog and publication work that can also incorporate personalization. Digital Lizard installed a 29˝ HP Indigo 12000 digital press in February of this year.


Mark Michelson is the Editor-in-Chief of Printing ImpressionsServing in this role since 1985, Michelson is an award-winning journalist and member of several industry honor societies. Reader feedback is always encouraged. Email mmichelson@napco.com


Publish date: July 17, 2017 https://dev.adweek.com/media/lsc-communications-buys-privately-held-creel-blockbuster-publication-commercial-printing-deal/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT
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