Magazine Launches Outpace Closures in First Quarter of 2011

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(Press Release) NEW YORK CITY, April 11, 2011—In the first quarter of 2011, 54 magazines launched, and 24 magazines closed, according to MediaFinder.com—the largest online database of U.S. and Canadian publications.

The top categories for new launches were regional interest, food, and women, with titles such as Plum Miami, Gourmet Italian Kitchen, and Harmony Magazine. The crafts category topped the list of closures which also included titles such as Access Direct TV, Continental, and Parade HealthyStyle.

“The increase in magazine launches is a testament to the determination of new and established magazine publishers,” said Trish Hagood, president of MediaFinder.com. “The 54 new launches this year for the quarter are up significantly from last year—with only 25 launches in 2010.”

In the first quarter of 2011, new magazine launches included Tea Party Review; along with Lucky Kids by Conde Nast and Phineas and Ferb by Disney, in the children’s category. Another new comic book added was The Governator.

MediaFinder, a media property of Oxbridge Communications, (www.mediafinder.com), is the largest online database of U.S. and Canadian periodicals, with information on 75,000 magazines, journals, newspapers, newsletters, directories, and catalogs.

Oxbridge Communications, founded in 1964, maintains the largest database of U.S. and Canadian print media and catalogs. In addition to MediaFinder.com, it publishes a broad range of reference products including the Standard Periodical Directory, the Standard Periodical Directory flipbook, National Directory of Magazines, Oxbridge Directory of Newsletters and National Directory of Catalogs.


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Publish date: April 12, 2011 https://dev.adweek.com/media/magazine-launches-outpace-closures-first-quarter-2011/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT
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