When Is Big Data Too Big?

Headshot of Bob Sacks

How is it possible that some world changing events often go unnoticed even when they happen right in front of our eyes? Well, perhaps not exactly unnoticed, but unappreciated as they transpire and only recognized as momentous after the fact once we stop and look back.

Bob Sacks (aka BoSacks) is a printing/publishing industry consultant and president of The Precision Media Group (BoSacks.com). He is also the co-founder of the research company Media-Ideas (Media-Ideas.net), and publisher and editor of a daily international e-newsletter, Heard on the Web. Sacks has held posts as director of manufacturing and distribution, senior sales manager (paper), chief of operations, pressman, circulator and almost every other job this industry has to offer.