Black Friday Was Red-Hot on Facebook and Instagram in November

Thanksgiving also drove the holidays and events category on both platforms

Facebook and Instagram users talked Black Friday deals in November Mediaphotos/iStock

Thanksgiving and Black Friday dominated conversation on Facebook and Instagram in November, according to the latest Hot Topics data from Facebook IQ, the social network’s research arm.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
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