Brickstream Introduces First Universal Data Collection Platform for In-Store Customer Analytics

The solution combines 3-D customer behavior analytics, a high-resolution video camera and wireless-based proximity data analytics within a single platform, freeing businesses from the burden and expense of deploying separate, multiple technologies for people counting, queue and behavior analysis, and security and loss prevention.


Target Marketing covers all direct response media, including direct mail, e-mail, telemarketing, space advertising, the Web and direct response TV, and gives readers insight into such subjects as using databases and lists effectively, acquiring new customers, upselling and cross-selling existing customers, fulfillment strategies and more. The publication was acquired by Adweek in September 2020.
Publish date: December 20, 2013 https://dev.adweek.com/performance-marketing/brickstream-introduces-first-universal-data-collection-platform-in-store-customer-analytics/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT
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