California Lawmakers Pass Sweeping Online Privacy Legislation – Adweek California Lawmakers Pass Sweeping Online Privacy Legislation

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California Lawmakers Pass Sweeping Online Privacy Legislation

It goes into effect in 2020

State lawmakers on Thursday passed the California Consumer Privacy Act.
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California has passed a new law that will give state residents the most sweeping online privacy rights in the nation—and hand tech companies some of the strictest rules in the process.