Denny’s Zinger: Sell What Ya Got

In 1949, my mother said to book publisher Franklin Watts (who was my first boss in business), “Frank, you have a face like a Toby mug.”

Denny Hatch is the author of six books on marketing and four novels, and is a direct marketing writer, designer and consultant. His latest book is “Write Everything Right!” Visit him at dennyhatch.com.

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