Why Facebook’s Moments Is the No. 1 Free App on the iTunes App Store

Facebook’s stand-alone Moments application, which was received tepidly, at best, suddenly found itself at No. 1 Friday on the iTunes App Store list of free apps, but there’s a catch.

Facebook’s stand-alone Moments application, which was received tepidly, at best, suddenly found itself at No. 1 Friday on the iTunes App Store list of free apps, but there’s a catch.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.