Industry Perspectives with Jon Radoff, CEO of GamerDNA

Jon Radoff os the CEO of the fledgling The concept behind the new site is simple – give gamers a place where they can use their achievements and experiences in the gaming world to give themselves a more concrete identity and share these experiences with like-minded gamers. GamerDNA goes further than just sharing inside its own site though. The service is also a platform that allows gamers to transport their identities to other sites in the growing GamerDNA Alliance – a group of fan sites and guilds that have integrated the technology behind GamerDNA into their own sites.