Searchmetrics Introduces New Keyword Solution

Company: Searchmetrics, a provider of digital marketing software and services

Product/Service: Traffic Insight solution

What it Does: The new search analytics solution offers online retailers an analysis of the top keywords that drive traffic to specific landing pages, including the traffic impact of those words.

Target Marketing covers all direct response media, including direct mail, e-mail, telemarketing, space advertising, the Web and direct response TV, and gives readers insight into such subjects as using databases and lists effectively, acquiring new customers, upselling and cross-selling existing customers, fulfillment strategies and more. The publication was acquired by Adweek in September 2020.
Publish date: December 13, 2013 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT