This New Tool Makes Eye-Tracking Tech More Accessible to Web Designers

Swedish firm Tobii Pro wants to make its tech easier to use

Tobii Pro released a web app designed to make its monitor attachment sensor much easier and more cost-effective to use. Tobii

When it comes to understanding how exactly people browse the web, the eyes don’t lie.

@patrickkulp patrick.kulp@adweek.com Patrick Kulp is an emerging tech reporter at Adweek.