Sustainability

TikTok and Conservation International Dove Into the #SaveOurOceans Challenge

The app will donate $2 for every video uploaded with the hashtag, up to $100,000

Through Sept. 9, TikTok users can add an ocean effect to their videos TikTok/Conservation International

By David Cohen

September 5, 2019

Video-creation application TikTok teamed up with nonprofit Conservation International on the #SaveOurOceans challenge, aimed at addressing marine plastic pollution and protecting oceans, marine ecosystems and the people whose lives and livelihoods depend on them.

David Cohen
david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
Recommended articles
You Might Like
This is a Profile

The Innovation Boom That Will Power Audio Advertising in 2021

By Pandora

This is a Profile

How 4 DTC Disruptors Use Digital Best Practices to Succeed on TV

By Amit Sharan, VP of Marketing, Tatari

This is a Profile

The Performance Marketer’s Guide to Elevating ROI

By Nielsen

This is a Profile

Leaders From GroupM, MediaLink and More Discuss Using AI to Better Understand and Engage Customers

By Janna Ritzcovan Synovec

{"channel":"elasticpress","title":"Recommended","post_types":["post"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":1,"until_time":"m","q":"newest","num_posts":0,"vertical":"performance-marketing"}