‘OG Influencer’ Paris Hilton: ‘How I Work With Brands Now’

The global star talks brand disruption and going from reality TV to real business exclusively with Adweek

Brendan Forbes

In an exclusive email interview ahead of her IAB Brand Disruption and Adweek Women Trailblazers Summit appearances, Paris Hilton discusses going from reality TV star to creating Paris Hilton Entertainment, an integrated media and product organization with 19 products that have done over $4 billion in sales in the last decade.

@ronan_shields ronan.shields@adweek.com Ronan Shields is a programmatic reporter at Adweek, focusing on ad-tech.
@griner david.griner@adweek.com David Griner is creative and innovation editor at Adweek and host of Adweek's podcast, "Yeah, That's Probably an Ad."