Pinterest to Keep Pushing Content From Underrepresented Groups

Advertisers, creators and retailers will be able to self-identify via a new tool

Pinterest is committed to ensuring that one-half of the managed creators it works with come from underrepresented groups Pinterest

Pinterest will roll out a new way in the next few weeks for advertisers, creators and retailers of all sizes to self-identify as part of underrepresented groups. David Cohen is editor of Adweek's Social Pro Daily.