3 Ways Ecommerce Brands Can Use Social to Boost Their Reach and Engagement

Instagram and other platforms are the new window shopping

Popups are a great way to connect with consumers in an organic way that'll stick in their memories. Getty Images

Interested in commerce? Hear from Zappos CMO Tyler Williams and other executives at Adweek Ignite: Ecommerce July 10-12 in Seattle—apply here to attend.

@saraspivey1 Sara Spivey is chief marketing officer at Braze.