Restaurants Look to Architectural Design to Attract Customers
In a competitive landscape, chains are striving to differentiate themselves


Key insight:
To compete in a crowded space, restaurants were experimenting with all sorts of tactics to lure in diners prior to Covid-19, from KFC rolling out fried chicken Crocs to plant-based proteins.
Don't miss the Brandweek Sports Marketing Summit and Upfronts, a live virtual experience Nov. 16-19. Gain insights from leading sports figures on how they navigated a year of upsets and transformation and what's in store for the coming year. Register.