What Advertisers Really Need to Know About Deep Learning

It’s not the all-purpose tool it’s made out to be

Humans have a predilection for calling every new technology a revolution. While some innovations do change industries, the reality is that most don’t make much of an impact. The advertising industry is confronted with these so-called game-changers nearly every day, so it’s important to understand what’s really going to transform your business and what’s going to cause unnecessary headaches.