64% of Marketers Have a Snapchat Account, According to New Report
While 64 percent of marketers have a Snapchat account, only 67 percent of those accounts are active, according to an extensive new report from research firm L2.
As Social Platforms and Brands Turn to Live Video, Will Viewers Keep Tuning In?
A week before Thanksgiving, dozens of sharply dressed young men and women began arriving at Taco Bell's headquarters for the fourth annual Friendsgiving feast, which included rolled turkey tacos and [...]
These Were the Hottest Apps, Games and Gadgets of 2016
History will remember 2016 as when digital became a constant overlay to real life, with presidential candidates trolling one another on social media before and after debates while mobile game [...]
Can Twitter Finally Make Periscope Soar as the Livestreaming Space Heats Up?
Just three years ago, Vine appeared to be a central player in the future of "snackable content." Its short-form style of messaging even aired in a Monday Night Football TV [...]
Twitter Just Debuted a Way to Make Live Video Look More Professional
Do you tend to drop off livestreams when the picture quality seems lacking? Twitter hopes to have a solution for that problem, and it's aimed at viewers and brands alike.
Grey Goose and Chase Are Sponsoring Andy Roddick’s U.S. Open Periscope Livestreams
If you want to listen to Andy Roddick as he Periscopes the U.S. Open in the coming days, Grey Goose vodka and Chase are making it happen for you.