Disney Streaming Head Kevin Mayer Leaves to Become TikTok CEO

Surprise move comes at critical moment for both companies

Kevin Mayer (l.) will be replaced at Disney by Rebecca Campbell, a 23-year company veteran. Disney

May 18, 2020

Key insight:

Disney's streaming division is the only segment of the company seeing growth during the pandemic.

Kevin Mayer, the chairman of Disney’s direct-to-consumer streaming division, has resigned from the company to lead TikTok as CEO of the social video app.

Kelsey Sutton

@kelseymsutton kelsey.sutton@adweek.com Kelsey Sutton is the streaming editor at Adweek, where she covers the business of streaming television.

Scott Nover

@ScottNover scott.nover@adweek.com Scott Nover is a platforms reporter at Adweek, covering social media companies and their influence.