Idol Ignited Fox Wins Wednesday

Thursday, April 8, 2010
Prime-Time Metered Market Wednesday Ratings:
Idol Shocker Leads Fox to Victory
Ratings Box:
What’s Hot/What’s Not

On the Air Tonight:
Prime-Time Programming Options 

TV Tidbits:
Notes of Interest
TV Trivia Time:

Calling All Doctors


Prime-Time Metered Market Wednesday Ratings:
Idol Shocker Leads Fox to Victory

Wednesday 4/07/10


Fox     9.3/15
CBS    6.8/11
NBC   4.5/ 7
ABC   3.4/ 5

CW     1.9/ 3


-Percent Change From the Year-Ago Evening (Wednesday, April 8, 2009):
NBC: +20, Fox: + 2, CBS: – 4, CW: -14, ABC: -21

-Yesterday’s Winners:

American Idol (Fox), Criminal Minds (CBS), CSI: NY (CBS), Law & Order: SVU (NBC)


Minute to Win It (NBC), The New Adventures of Old Christine (CBS), Accidentally on Purpose (CBS)

-Yesterday’s Losers (excluding repeats):
Fly Girls (CW), High Society (CW), Ugly Betty (ABC)
-Ratings Breakdown:

Fox led the Wednesday overnight troops, of course, on the strength of the live American Idol Results Show. And it will, no doubt, win the night in total viewers and adults 18-49. Second in the overnights was CBS, followed by NBC, ABC and The CW.


SPOILER ALERT…if you did not see American Idol yet, you may want to skip the next paragraph. But what the heck was one of the two favorites, Michael Lynch, doing in the bottom two (alongside Andrew Garcia, whose departure would not have been a terrible tragedy)? We all knew, of course, that the judges would use the save on cellar-dweller Big Mike. And this means that two contestants will be departing next week. But this sure does put the whole season in a different light, doesn’t it?


By the numbers, American Idol ruled with an iron fist at a 13.4 rating/21 share in the overnights at 9 p.m. Comparably, that beat the number two occupant in the time period (CBS’ Criminal Minds: 8.8/13) by 52 percent, and it outdelivered the lead-in (Human Target: #1, 5.3/ 9 at 8 p.m.) by a massive 143 percent. Like so many other series, Human Target, which will also win the hour among adults 18-49, is on the fence for renewal. Stay tuned. 


Speaking of on the fence, CBS moving sitcom Accidentally on Purpose from Monday to Wednesday has not proved beneficial, with a second-place 4.2/ 7 in the overnights at 8:30 p.m. similar to recent entry Gary Unmarried (and below what it was averaging on Monday). Lead-in The New Adventures of Old Christine, which could use another season to coincide with its debut in off-network this fall, also finished second with a 4.4/ 7 at 8 p.m. Also on CBS was aforementioned Criminal Minds at 9 p.m. (#2: 8.8/13), which is one of the few shows to still stand tall opposite American Idol, and fading CSI: NY (#1: 7.3/12), which dipped by 11 percent in the overnights from one year earlier. Chances are NBC’s competing Law & Order: SVU will win the time period among adults 18-49.


Over at NBC, an original Wednesday airing of game show Minute to Win It, was picked-up for 10 new episodes in 2010-11, limped out of the gate with a third-place 3.9/ 7 in the overnights at 8 p.m. While that was no better than recent occupant Mercy, the network is hoping it skewed younger. Minute to Win It led into a repeat of Law & Order: SVU (#4: 3.4/ 4 at 9 p.m.), followed by an original installment of SVU at a respectable (and second-place) 6.3/11 at 10 p.m. Needless to say, this is quite an improvement over former occupant The Jay Leno Show. 


ABC, which is in search of a new sitcom to lead-off Wednesday next season, opened with a repeat of Modern Family at a fourth-place 3.7/ 6 at 8 p.m. The rest of ABC’s sitcom rotation was also in repeats as follows:

Publish date: April 8, 2010 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT