Netflix’s Polarizing Poster for The Goop Lab Sparks a Renewed Wave of Backlash

As some mock the poster's design, more take issue with Gwyneth Paltrow's 'pseudoscience'

gwyneth paltrow standing in front of a bunch of circles
Paltrow has been emboldened by critics of Goop, especially when it comes to controversial vaginal products and treatments. Netflix
Headshot of David Griner

Netflix just unveiled the poster for its new series that extends Gwyneth Paltrow’s Goop empire, and it’s already proving to be one of the most polarizing pieces of streaming marketing in years.

@griner David Griner is creative and innovation editor at Adweek and host of Adweek's podcast, "Yeah, That's Probably an Ad."